Basics Elevated: Three Ways to Style (and Elevate) Your Basic Knit Crewneck

Basics Elevated: Three Ways to Style (and Elevate) Your Basic Knit Crewneck

From casual outings to more formal occasions, knitwear serves as a consistent and (depending on how you style it) versatile...
January 22nd, 2024
Our Top Picks from Stone Island: An Overview of the Spring Summer 2024 Collection

Our Top Picks from Stone Island: An Overview of the Spring Summer 2024 Collection

In the ever-evolving world of men's fashion, Stone Island continues to assert itself as a trailblazer, seamlessly marrying innovation, contemporary...
January 15th, 2024
How to care for your cashmere: A Comprehensive Guide

How to care for your cashmere: A Comprehensive Guide

Cashmere, often referred to as the "diamond fiber”. Like most luxurious items, the utmost care is needed to ensure its...
January 9th, 2024
4 Shoes Every Stylish Man Needs This Winter

4 Shoes Every Stylish Man Needs This Winter

Deciding what shoes to wear in the winter can be difficult, and you likely know your choice of footwear can...
December 18th, 2023
LOOKING COOL, BUT STAYING WARM: 6 ESSENTIAL JACKETS YOU NEED FOR WINTER
Mastering Denim: 5 Shades Every Guy Needs and Where to Wear Them

Mastering Denim: 5 Shades Every Guy Needs and Where to Wear Them

If there’s one thing most of us have in common when it comes to must-have clothing items, it would be...
November 22nd, 2023
4 Tips on Selecting the Perfect Gift for the Fashion-Forward Men in Your Life

4 Tips on Selecting the Perfect Gift for the Fashion-Forward Men in Your Life

Choosing the perfect gift for the fashion-forward men in your life can often seem like a daunting task. However, with...
November 15th, 2023
2023 Gift Guide
The Helm’s Formalwear Guide

The Helm’s Formalwear Guide

What to Wear to Your Upcoming Formal Events
October 24th, 2023
The Helm Edmonton Menswear

New + Notable: PAIGE Denim

At The Helm, we pride ourselves on providing top-tier brands to our customers and we are so excited to be...
October 19th, 2023
The World of Ralph

The World of Ralph

A true rags-to-riches story, Ralph Lauren built one of the largest fashion brands in history from the ground up. Inspired...
October 13th, 2023
Must Have ZEGNA Items

Must Have ZEGNA Items

Since its inception, ZEGNA has expanded from fabric production into the manufacturing of men’s suits and after going public in...
October 10th, 2023
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The Helm Clothing

The Flagship

Our brand new flagship store in Edmonton, Alberta is now open to serve you! In our mission to provide Edmonton with an elevated experience, our vision for this store was something spanning multiple floors with a unique experience on every level.